Your Online Store Needs Magento

With the proliferation of e-commerce stores, the online shopping experience is targeted to  become more user-friendly to overcome the limitation of a shopper’s tactile experience in the store. With the plethora of e-commerce solutions, businesses stepping into the digital realm have to choose a platform that provides a streamlined and flawless user experience in their e-shop. Magento is one such e-commerce solution that has managed to surface with a reputation of being a reliable solution.

Numbers Show It All
According to a survey conducted by Ahead Works based on Alexa top 1 million stores, Magento is the most popular e-commerce platform with a 31.4% market share, followed by Zen Cart with 13% and Virtuemart with 12.1%. Magento continues to remain in power as the most fashionable platform because of the flexibility and customization that come with its open-source nature. It’s fair to say that the advantages the platform brings, results in high traffic to Magento-based online stores.

Want More Proof?
Both Obama and Romney used Magento e-commerce platform for their campaigns during the Presidential Election season of 2012. Back in 2008, social media made an entry into politics and in 2012, it was time for e-commerce political fundraising. Both Obama and Romney campaigns made use of the Magento e-commerce platform, although they each used it differently to capitalize on their supporters.

Obama initiated the ‘Runway to Win’ campaign where he joined hands with the fashion industry to launch limited edition clothing accessories from top American designers. Even Michelle Obama managed to support the online campaign so much that it became a part of the Democratic National Convention. On the other hand, Romney together with Groove Commerce integrated social networking with the e-store. A campaign was initiated on Facebook to drive traffic to the online store which was quite successful as more than 13,000 people rushed to claim the coupon in three days. It is expected that in fours years down the road, e-commerce political fundraising campaigns will be very critical to achieve election milestones.

Why You Should Adopt Magento?
In simple words, Magento is a flexible and scalable e-commerce solution to help your business flourish and reach the heights of success.

  • Opening up multiple e-stores? You can handle them all from a single administrative panel with a few clicks.
  • Get your stores to have any look and feel you desire with customizable themes.
  • Make maximum use of advanced features such as multiple images of a product, zoom-in capability, and product reviews to enhance shopper experience.
  • Use Google Analytics to track the success of your online store.
  • Introduce marketing initiatives such as up-sell and cross-sell to boost product sales.
  • Order easily using edit, create, view, and fulfill orders from the admin interface.

Our Magento experts can help you make the best use of the Magento e-commerce software for your business. Contact us today to discuss your project!

What is Responsive Web Design?

Technological innovations are happening faster than ever before, changing how and when consumers view the web. With many players in the market and the variety of products available, consumers are able to view web content in an almost unlimited amount of ways.  Screen sizes and resolutions area always changing, so creating a website to target each change is not a practical solution. What is the solution? Responsive Web Design!

So what is Responsive Web Design?
Well… it’s a particular kind of web design which responds to the user’s device. Sites built using the Responsive Web Design (RWD) approach give the user the best viewing experience, from reading to navigation, across a wide range of devices.

It works by sending out “Media Queries” to judge a user’s device and then adjusts flexible images and fluid grids to fit it. This technique has become a popular web design trend because developers can now create just one site for the multiple numbers of devices and screens out there.

Any Future Use?
Seeing the present trends with tablet and smart phone purchases, this is the future of web design.  As Ethan Marcotte, creator and author of Responsive Web Design explains, “Now more than ever, we’re designing work meant to be viewed along a gradient of different experiences. Responsive web design offers us a way forward, finally allowing us to ‘design for the ebb and flow of things.'”

Check out the collection of responsive web design layouts here for some creative inspiration!

Meet SharePoint 2013!

SharePoint 2013 comes with improved business intelligence capabilities and data sharing, helping enhance business decision making to new levels. Here’s a few things we think users will like most about the new release.

Social Enterprise
The new SharePoint 2013 lets your employees stay connected within the organization. Its social capabilities include micro blogs, activity feeds, community sites, following, likes and reputations. You can not only follow people but also websites, documents and topics and receive updates in your activity stream. You can join in conversations with your colleagues and also find out what is trending within the workplace using hash tags. With community sites, knowledge can be shared using reputation scores, best replies and gifted badges.

An App Store Within
Microsoft has introduced an Apps Store model within SharePoint 2013. The App store now facilitates users with an easy discovery, purchase, and installation process. SharePoint apps can be easily obtained by the users, which helps reduce the number of new feature requests for IT Departments.

Simplified Document Management With SkyDrive
The addition of SkyDrive in SharePoint 2013, has helped reduce the complexity and number of clicks to perform tasks. Users can now drag, drop and edit content directly into document libraries through a SkyDrive link on their desktops.

Easy Task Management
With the integration of MS Project 2013 with SharePoint 2013 task lists, users can now see a timeline of tasks and due dates, add and remove subtasks, quick edit tasks and color code.

Simple Email Integration
SharePoint now introduces the Site Mailbox which creates an exchange inbox for a SharePoint site. Users can easily share SharePoint sites through their site mailbox with a click of a button. Documents and attachments can be dragged and dropped directly from email messages into the document library within the SharePoint site.

SharePoint 2013 Goes Mobile
With the increasing use of smartphones, Microsoft now makes it easy to access SharePoint from mobile devices. Users can choose between two views: a contemporary view for optimized mobile browser experience and a full-screen view for a full desktop view of a SharePoint site on a smartphone device.

Shredded Storage Saves Space
In the previous versions of SharePoint, for every version of the file saved, a complete copy of the document was saved too. But with shredded storage, only changes are stored in subsequent versions saving space and increasing the speed of document retrieval.

If you’re thinking about implementing SharePoint 2013 for the first time or upgrading from a previous version, give us a call or complete the contact form on the right. We can help you make the implementation a success!

We’ve gone mobile!

DLS Studios Mobile Site

We are excited to announce the release of a mobile compatible version of the DLS Studios website. Navigate to from your mobile device to use the mobile optimized site.

DLS Studios is committed to providing our clients with high quality software development services on time and within budget. We pride ourselves on our exceptional service, experience in software engineering and project management. You can now learn more about our services and contact us to discuss your project needs while on the go!


DLS Studios Team Event

Last week was the DLS Studios company outing. We booked a tour with the Chicago Brew Bus and thanks to Tim, our CEO – it was an all expense paid outing.

We toured Haymarket Brewery, Revolution and Moonshine.

Pondering the Selection at Revolution







The Bid-on-Equipment Crew







NOW Foods Team







I could go on and on about how great the breweries were but what really made the day fun, was the people I was with, my friends and workmates.

A big thanks to Chicago Brew Bus, the owner Kevin was super knowledgeable and a fun tour guide!

A big shout out to our CEO who helped us have a great time and made us feel appreciated!

For more pictures from the event, check out our Facebook Album!

Thank you Tim!


SharePoint Implementation Tips

I was given the task of rolling out SharePoint 2010 for our company.  Our goals for the project included increasing productivity, streamlining our processes and increasing collaboration. Not a small job but I was fortunate to already have buy-in company wide before starting. Without this, a costly and unsuccessful project would have been in my future.

A few important things I learned from our SharePoint implementation.

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